
What audio-based businesses (podcasts, audiobooks) are growing?
Over the past ten years, businesses centered around audio have gained significant popularity, reshaping how audiences engage with content. Although traditional media platforms appear to be reaching a plateau, the audio sector is experiencing swift evolution and notable growth. In this field, podcasts and audiobooks emerge as the main drivers fueling business innovation, investment, and audience growth.Podcast Industry Expansion: Trends and Key PlayersPodcasting has transitioned from a niche pastime to a fundamental element of digital entertainment and information dissemination. Based on data from the Interactive Advertising Bureau (IAB), the podcast sector exceeded $2 billion USD in advertising revenue in 2023,…


